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Of course there are many more resources out there, and we’ll be covering this more comprehensively in the future. There is now a universe of resources for people and organizations looking to convert data into a compelling visual format.īelow is a shortlist of data storytelling resources ranging from the intuitive design tools to powerful coding language libraries: Resources for getting started
#PREHISTORIC KINGDOM VS JURASSIC WORLD EVOLUTION 2 PROFESSIONAL#
⑤ Democratization of Data StorytellingĮven as the number of people with professional credentials in data analytics, data science, and other similar professions is on the rise, it’s never been easier for laypersons to create and publish high quality visualizations.įree tools which are usable on almost any device have broken down barriers of access for millions of people around the world. In a future where searching for information in a visual format is as intuitive as a Google search today, the utility and reach of data storytelling will increase dramatically. Advancements in AI could soon allow users to search for visualizations in ways that don’t even involve text keywords. Today, search engines are much better taking other forms of information into consideration, and technological advancements are breaking new ground in analyzing video and data visualizations. This makes sense as the early internet was essentially a collection of pages with text and hyperlinks. Search engines, for example, are still largely driven by text-based considerations. Many of our existing systems look the way they do in part because of past technological limitations. This hyper-competitive environment is part of the reason there are so many problems with media today-clickbait and tabloidization being two prominent examples.ĭata storytelling takes potentially dry, complex topics and makes them more accessible, compelling, and more likely to win the battle for people’s attention. The handful of stories you see are the result of fierce, darwinistic competition on platforms like Twitter or Medium. The downside, however, is that engagement-driven algorithms reward only the most compelling narratives. Over time, those systems become very good at feeding us information that is generally what we’re looking for. Today, most of us rely on algorithms and aggregators to deliver information to us. This information abundance should be propelling humankind forward, but more often than not, valuable insights are lost in the noise-either poorly presented or pushed to the margins by clickbait and other distractions. When a system is no longer adequately serving the needs of its users, that system is ripe for disruption. The mass media ecosystem as it currently exists is facing a crisis of confidence.
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adults felt that political views were likely being censored by social media platforms. As well, a recent poll found that 75% of U.S. Only one-third of people surveyed around the world believe that social media is a trustworthy source of information. Trust in social media is similarly shaky. Trust in news media has been declining for decades, and in many countries around the world, the majority of people don’t feel that media is a trustworthy source of information. Thankfully, data storytelling is an emerging field that thrives on information abundance.Īs our society and economy grow more complex, more high-quality, actionable information is critical for today’s decision makers. The good news: This growing universe of data holds the promise of more insight, if properly utilized.The bad news: The rising tide of information is growing faster than our ability to harness it.It’s estimated that between 20, the world will see a 16-fold increase in data. Here, we examine five megatrends fueling the rise of data storytelling.
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This style of data-driven communication is cropping up everywhere, from newsrooms to corporate communications. In simple terms, it’s the difference between simply making a chart, and actually explaining what it means, why it’s important, and how it fits into the broader context. This is where data storytelling comes in. In a world where nearly everything is quantified, communicating insights from that data becomes a massive opportunity. Even oil giant Saudi Aramco, the world’s most valuable company, runs a 6,000 m² data center, and is partnering with Google Cloud. All of the world’s most valuable companies are heavily reliant on data for their continued success. While “data is the new oil” has almost become a cliché, the impact that data abundance is having on the world is undeniable. Humanity is creating more data than ever before, and more of that data is publicly accessible. Infographic: The Rise of Data Storytelling